SEO
Keyword research, technical audits, page improvements and content that answers real searches. We also set up your Google Business Profile for local searches.
Digital promotion
Marketing measured in customers
We plan and run digital promotion with one goal: more enquiries and sales. We choose the channels that fit your business and show you every month what worked.
Free first meetingAcross Greece
SEO and Google AdsWhen people search for you
Meta AdsFacebook and Instagram
Monthly reportCost per enquiry
Overview
Fewer channels, done better
A small business does not need to be everywhere. It needs to appear where its customers are looking, with a message that convinces them and a page that makes it easy to get in touch. That is why we start from your goals and budget, not from a list of services.
Before the first euro goes on advertising, we set up tracking properly: Google Analytics 4, Google Tag Manager, Meta Pixel and tracking of forms, calls and purchases. This way we know which campaign brings enquiries and which only brings clicks. If your site is holding you back, we fix that first.
The service
What's included
Google Ads
Search, Performance Max and Shopping campaigns for online shops. We track search terms, negative keywords and cost per conversion, not just clicks.
Facebook and Instagram Ads
Advertising to audiences based on location, interests and visitors to your site. We test different messages and creatives to find what works.
Email marketing
Newsletters and automations such as welcome emails, abandoned cart emails and reminders. We only work with contacts who have given consent.
Content and social media
Articles, service pages and posts with a publishing calendar. We manage your pages and reply to your community following your guidelines.
Brand identity
Logo, colours, typefaces and a usage guide. We design business cards, email signatures, post templates and adverts with a consistent look.
The customer journey
From stranger to returning customer
Each channel plays a different role. We build the plan to cover every stage within the budget you have.
How we work
How we work
Goals and starting point
We define what matters to you: enquiries, calls, sales or visits to your shop. We record where you stand today.
Audit and tracking
We review your site, ad accounts and social media. We set up Analytics, Tag Manager and Pixel for accurate tracking.
Plan and budget
We propose channels, messages and how to split the budget. We keep our fee separate from the money that goes on advertising.
Delivery
We set up campaigns, write copy and design creatives. You approve everything published under your name.
Optimisation and reporting
We review results every week and make changes. Every month we send you a report with the key figures and next steps.
Outcome
What you gain
You know what works
You see the cost per enquiry or sale for each channel. Your money goes to what brings results.
A consistent image
Your site, adverts and social media speak with the same voice and the same visual identity.
The accounts stay yours
Your Google, Meta and Analytics accounts belong to your business. We have access as administrators.
FAQ
Frequently asked questions
Can't find what you're looking for? Call us or send us a message.
How much money do I need for advertising?
There is no single right amount. It depends on competition in your sector, your area and your goal. We suggest starting with an amount you can keep up for several months, so there is enough data to improve.
How soon will I see results?
Google and Meta ads bring visits from day one, but they need a few weeks to optimise. SEO is slower and results build over months. We do not promise specific positions on Google, because nobody can guarantee them.
What is the difference between SEO and Google Ads?
With Google Ads you pay for each click and appear straight away in the ad positions. With SEO you improve your site so it appears in the organic results with no cost per click. The two are usually combined.
Which channel should I start with?
If your customers actively search for the service, we start with Google Ads and SEO. If you sell something people do not search for, but that persuades once they see it, Facebook and Instagram Ads are a better fit. We decide together based on your data.
Is the advertising budget included in your fee?
No. The money for the adverts is charged directly to your card by Google and Meta. Our fee covers planning, management and reporting.
Do I need a new website to get started?
Not always. We check whether your site loads fast, works on mobile and has a clear way to get in touch. If you only need landing pages for the campaigns, we build those.
Do you design logos too, or only adverts?
We design full brand identities: logo, colours, typefaces and a usage guide. We then apply it to your site, print materials, adverts and social media.
Is there a minimum contract term?
The terms of our work together are set out in the quote. For SEO we recommend working together for several months, because results take time. Campaigns can stop whenever you decide.
See also
Related services
Industries we serve
Let's see where you are losing customers
Book a free call and we will review your site and campaigns together.